Past speaker

Darya Orlova

CEO @ Orlova Consultancy

Lithuania

Expert in IT B2B sales, marketing, and bridging delivery with commercial teams.

Previously at Moldova Developer Conference

Past sessions

MDC 2025

speaker

Workshop

RFM for IT Business: How Production Defines Your Champion Clients

Masterclass on applying RFM (Recency, Frequency, Monetary) analysis to IT service businesses to identify and retain the clients that drive disproportionate revenue.

Presentation

IT Sales: Marketing vs Sales vs Delivery – Bridging the Gap to Close the Deal

The gap between sales promises and delivery reality kills projects. A practical framework for aligning marketing, sales, and engineering teams so that what gets sold is what actually gets built.

Watch recordingOpens on YouTube in a new tab

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